Weekend good reads: Macy's looks to customization and a richer assortment via the Wall Street Journal

Saturday, March 25, 2017

Jeff Gennette, Macy’s new CEO, at the department store’s flagship location in 
Manhattan’s Herald Square on March 21.
photo by Michael Rubenstein for the Wall Street Journal

If you enjoy reading about the business side of fashion as I do, a Wall Street Journal subscription is a must! This week the WSJ ran an article about Macy's new CEO Jeff Gennette and his plans to reinvigorate the struggling department store. As a NYC native who grew up shopping at the Herald Square store on occasion, it saddens me to see how far this once-great store has fallen.

The article however gives me hope. It has some great ideas from new CEO Gennette, who is thinking of ways to customize the consumer experience and reinvesting in better materials, fewer brands, and a better overall product assortment.

From the article:
"To boost sales of full-price merchandise, Mr. Gennette plans to add new brands and designers, while improving the materials and construction of some lines and varying the mix of items more. He pointed to Macy’s private label INC brand, which has raised prices around 8% on average after adding embellishments such as additional trim and better-quality fabrics."

One very interesting stat in the article was that 10% of Macy's 43 million customers account for a whopping 50% of its total sales. WOW. There is clearly a lot of room to improve there and who knew that so few people could keep a retailer afloat? It also makes me think of this MSN slideshow I saw earlier this week, about the disorganization running rampant at dying stores.

There's also plenty of warnings here about the peril of department stores, which makes me think of non-luxury department stores I love like Nordstrom and Anthropologie & Co. (I say non-luxury because luxury department stores are mostly doing just fine, especially at the highest end while midrange stores continue to struggle.)

The full article is available to subscribers of the WSJ, and for a limited time for free here.

What are your thoughts on this article?

OOTD: Sunshine and Flowers

Friday, March 24, 2017


I keep smiling thinking about warmer days ahead...

Weekend Deals and Steals around the webby world

There are excellent deals to be had this weekend around the webby world,
including Anthropologie, where all sale items are an extra 25% off.

It's Fry-Yay, and retailers are cheering with deals and steals a'plenty this weekend. Inside, find out details on the best promos happening over the next few days...

How I Save Money on Shoes by Shopping at Amazon

Thursday, March 23, 2017

How savvy is your shoe shopping? 
With Amazon, you can keep extra cash in your pockets on popular shoe styles like the Huxley


If you want to learn how to buy the shoes you love and save money, you've come to the right place. I love shoes and each season I like to give my wardrobe a refresh by purchasing new pairs of shoes. It's an easy way to breathe new life into an outfit or update to fit the changing trends and styles.

I'm not a big believer in things like shopping bans because from what I've seen, they often lead to overspending afterwards. Depriving yourself is not healthy. However, there are ways that you can be savvy with your money and get what you need or want and still have extra cash in your pockets! Who doesn't love having extra cash on-hand?

To make this year the best shopping year of your life, I want to help you find ways to get the things you love for less. In this post we'll be talking about why you should always be checking Amazon before you buy a pair of shoes. You could be leaving a lot of money on the table if you're not!

Get your shopping on with Anthro's sale, now an extra 25% off!!

Looking for the perfect Easter or Passover dress? 
It might just be the Winningham Lace Dress (now $120), which is now an extra 25% off!
Here's one of my outfit ideas for the dress. (It runs small through the hips, I sized up.)

Note: If you're looking for the post about how I save money on shoes via Amazon, it will go back live early this afternoon!

Anthropologie didn't wait long to launch a new promotion! All sale items are now extra 25% off at Anthro for a limited time...which probably means now through Sunday.

Inside, 10 things I'm loving with the extra % off...

Spring is in Full Bloom at Madewell!

Wednesday, March 22, 2017

Madewell's Spring collection: comfy, wearable, flattering and highly cute!

It's a toss-up for who has the cutest Spring line this year, but Madewell has to be near the top of the list! Their Spring collection is full of cheery, flattering, easy-to-wear delights that have me clamoring for more. I recently teamed up with them to shoot some Spring OOTDs which I'm very excited to share with you next week or the week after, but in the meantime let's take a look at some of the items on my Madewell wishlist...


Shop Anthropologie's April 2017 new arrivals first

Tuesday, March 21, 2017

Shop Anthropologie's new arrivals before they officially debut on the website.

Anthropologie sent out a first dibs link for April's new arrivals earlier today. I meant to have this post up around 11 AM but a burst pipe in our master bathroom scuttled those plans. I'm still drying stuff but Anthropologie wants us to pretend like we're near the beach.

Fine with me, but I'm staying away from all water right now. Inside, thoughts...

Costa Rica 2017 Recap: OOTDs

Enjoying sunset over the Pacific Ocean and each other, on the vacation of our dreams in Costa Rica.

Each morning my boyfriend and I wake up and say, "Let's go back to Costa Rica!" We're not yet at the point financially where it's possible to go on extended trips without our work suffering but our photo allow us to relive the trip often. Although we were only in the Papagayo Bay for a week, we made a lifetime of memories! (Cheesy but true.)

What does one wear while in the Papagayo Bay? Aside from my activity clothing which mostly consisted of Lululemon's Run Times Short ($58) and Energy Bra ($48) -- see those on me here at the mud baths! -- beach vacation was a time to enjoy the flowy and the lightweight.

Inside, some of my outfits from the trip...